Upcoming events.
Petersen x Macchinissima Presents: Dolce e Veloce
Get Tickets
Rally + Display Vehicle - $150.00 | Members - $129
Ticket Includes: 1 Spot to Display Vehicle, Free Parking, 1 Museum Admission, Access to Rally, Lunch for 2, Coffee & Bombolonis, 3rd Floor Terrance Access
General Admission - $25.00
Ticket Includes: Free Parking (while supplies last), 1 Museum Admission, Coffee & Bombolonis, 3rd Floor Terrance Access
Display Vehicle - $50.00 | Members - $29
Ticket Includes: 1 Spot to Vehicle Display, Free Parking, 1 Museum Admission, Coffee & Bombolonis, 3rd Floor Terrance Access
Spectator - Free
Ticket Includes: Access to Cruise-In, Coffee & Bombolonis
Bringing a Motorcycle? A Motorcycle Section will be included in this event.
Please Note, when purchasing tickets, ensure you have “Email me with News and Offers” selected to receive additional event information
About the Event
L.A.’s ultimate celebration of Italian automotive passion is back! This year, our all-Italian cruise-in honors Festa della Repubblica and unites a vibrant community of enthusiasts, industry insiders, and collectors for a day infused with the unmistakable spirit of Italy – right here in Los Angeles.
This year, we’re thrilled to partner with Macchinissima, the team behind what Sports Car Digest hailed as “The Best Car Show of 2024.” Expect a bold fusion of L.A. car culture, Punk Rock attitude, and Villa d’Este elegance, all set in a pop-up piazza featuring mouth watering Italian food, Italo-disco DJ sets, rare and exciting vehicle curations, and exclusive must-have merchandise.
After the cruise-in, the experience shifts into high gear with a spirited 50-car rally through scenic, winding roads to Santa Paula. There, an intimate private collection tour, a beautifully catered lunch among fellow tifosi, and a fireside chat will cap off a day where automotive artistry, rich culture, and la dolce vita come together in spectacular fashion. Don’t miss this unforgettable celebration of Italy’s finest!
Run of Show Coming Soon
Members Benefit
Petersen Members get exclusive perks, including a special discount on Rally and Display Vehicle tickets! If you're not bringing a vehicle or joining the rally, be sure to grab a spectator ticket instead. Plus, members enjoy 20% off at the Petersen Retail Store and early access to the Museum starting at 8 AM!
Please Contact membership@petersen.org for your Promo Code. Not a Member? Join Today!
Event FAQs
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For those wanting to display a vehicle as a show car - it must be an Italian make car. Those who bring vehicles who do not fit within these guidelines will not be allowed to park in the show car area until after the event, REGARDLESS of what ticket was purchased.
However, if you’re joining us for the Rally - Any vehicle is welcome to join us, and we have special parking available on P4.
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Please don’t hesitate to reach out to info@petersen.org for more questions!
Event Brought To You By
Interested in partnering with us for this event? Visit petersen.org/partnership to learn more.
La Dolce Vita Rally
Cruise-In Portion Has Been Postponed - Rally to Continue
Due to unforeseen circumstances, we are postponing the CRUISE-IN portion of our event. We will proceed with the Rally portion as planned. Please review below for the updated schedule:
Get Tickets
Rally + Show Car (2 People) - $350
Includes: (1) Complimentary Show Car Space, (2) Complimentary Museum Admission, (2) for Private Lunch at the Petersen, (2) for the Evening Reception after the Rally
Show Car - $49 | Member - $34.30
Includes: (1) Show Car Space, (1) Food & Refreshment Voucher, (1) Museum Admission, (1) Complimentary Parking
Spectator - $29 | Member - $20.30
Includes: (1) Museum Admission, (1) Food & Refreshment Voucher
Petersen Members, please get in touch with membership@petersen.org for your discount code.
Please Note, when purchasing tickets, ensure you have “Email me with News and Offers” selected to receive additional event information
About the Event - Updated May 29th, 2024
To celebrate the Italian Republic Day, the Petersen will be hosting a rally to Santa Barbara, ending at the Villa Bellosguardo Foundation - a beautiful estate with Mediterranean inspiration overlooking the ocean, with an evening reception.
Run of Show:
12:00 PM | Rally attendees park on P3 and enjoy the VIP lunch
2:00 PM | Begin Rally
4:30 PM | Arrive at Bellosguardo Estate
5:00 PM | Tour, Aperitivo, and Cocktail Reception.
7:00 PM | Event ends
Event FAQs
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Please email marketingteam@petersen.org to process your refund request. Have your order number and full name ready.
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To keep our routes confidential, rally information will be sent the day before the event. Paper copies of the route will also be provided the day of the rally during our Driver’s Meeting.
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For those wanting to display a vehicle as a show car - it must be an Italian make car. Those who bring vehicles who do not fit within these guidelines will not be allowed to park in the show car area until after the event, REGARDLESS of what ticket was purchased.
However, if you’re joining us for the Rally - Any vehicle is welcome to join us, and we have special parking available on P4.
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Please don’t hesitate to reach out to info@petersen.org for more questions!
